Ever look at your email open rates to your listserv? Recruiters will likely say, “well no, we’re not marketing.” In today’s cleared hiring space, recruiters must be experts in recruitment marketing. Do you ever take note of what types of content receive a message back from candidates? Or have you perused the ClearanceJobs reports dashboard?

Analyzing data is a crucial skill that can greatly contribute to your success in hiring smarter and faster. If you’re someone looking to make informed decisions, and not waste time on things that just aren’t working in your process, understanding how to analyze data can be a game-changer. By examining data, you can uncover valuable insights, trends, and patterns that can guide your actions and strategies in talent acquisition.

Smart Recruiters Study Reporting / Metrics to Avoid Wasting Time

Studying reporting can be a valuable tool in influencing decisions – identifying what works or has been positive, in addition to potential issues that might otherwise go unnoticed, smart recruiters study reporting and metrics which allow recruiting and hiring managers to make informed and strategic decisions.

For example, ClearanceJobs offers a variety of reports to recruiters who have a seat on the platform. All which can showcase what your recruiting landscape has looked like (and provide some context to your managers), but particularly the Broadcast Message (BCM) Report is my favorite.

The BCM report shares when a message was sent, the content, how many individuals it was sent to, how many people read it, and how many candidates replied.

Is there a trend with what kind of messaging you’re getting traction with, and you don’t even know it as you keep throwing spaghetti at the wall to see what sticks?

Studying reporting can promote a more systematic approach to problem-solving. By understanding how to structure and interpret data in reports, recruiters can develop a clear and logical thought process that can be applied to staffing billets. This can lead to more well-thought-out and evidence-based decisions that are less likely to be influenced by biases or incomplete information.

In recruiting, this analysis can help you optimize processes, identify market trends, and gain a competitive edge. In this data-driven era, the ability to interpret and draw meaningful conclusions from data is required in every function of a business or defense contracting.

View a summary of the ClearanceJobs reporting that is available on our support site.

 

THE CLEARED RECRUITING CHRONICLES: YOUR WEEKLY DoD RECRUITING TIPS TO OUT COMPETE THE NEXT NATIONAL SECURITY STAFFER.

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Katie Helbling is a marketing fanatic that enjoys anything digital, communications, promotions & events. She has 10+ years in the DoD supporting multiple contractors with recruitment strategy, staffing augmentation, marketing, & communications. Favorite type of beer: IPA. Fave hike: the Grouse Grind, Vancouver, BC. Fave social platform: ClearanceJobs! 🇺🇸